Why Bluetooth IoT

With “3/4s of IoT projects failing,” according to a May 2017 report by Cisco, the connectivity challenge of IoT is a challenge. For enterprise organizations and IoT solution providers the broad connectivity challenges include:

1. Competing protocols and technologies in a chaotic IoT eco-system, and
2. Competitive pressures of entire industries in “disruption,” and
3. Social and cultural forces moving at “analog” speed amidst exponential changes in technology occurring at “digital” speeds.

In the IoT, the “connectivity” layer is at the center of these issues. Whether its lack of team communication, or lack of radio frequency (RF) range, broadly speaking “connectivity” is a factor. Moreover, many of the current specific IoT connectivity technology – pad/tablets/phones used as gateways, cellular LPWAN, Wi-fi – have significant IoT limitations. Tablets etc…are costly and never designed for widespread IoT connectivity adaptation. Wi-fi high power demands and lack of sensor options compared to low-power options simply doesn’t scale with a  return on investment (ROI).

Dissatisfied with costs and scalability issues, IoT developers are abandoning older connectivity options, like pads, tablets, and Raspberry Pi. They are searching for low cost, mature, and scalable IoT connectivity, which connects to existing infrastructure. While cellular low power wide area networks (LPWANs) promises are alluring, it bypasses existing infrastructure. Moreover, many organizations are hesitating over adopting LPWANs monthly fees, additional layers of infrastructure, proprietary protocols, lack of worldwide standardization and complexity.

Some IoT industries, like industrial IoT (IIoT), are maturing faster, especially with “operational efficiency” use cases. As Bluetooth limitations of range and one-to-one connectivity fade away, increasingly Bluetooth IoT connectivity is emerging as a go to standard IoT connectivity in the IIoT, and other industries maturing in their use of IoT.

Many are initially turning to Bluetooth, due to its low cost, worldwide standardization, and Bluetooth low energy (LE). As a wave of innovation liberated Bluetooth LE away from its short-range and one-to-one roots, and to long-range and one-to many connectivity, other IoT connectivity options are losing ground.

Cassia Networks series of patents are focused on bringing ROI to the center of IOT connectivity. Specifically, Cassia’s patented long-range Bluetooth routers deliver one-to-many Bluetooth IoT. Additionally, the Cassia Access Controller (AC) delivers big data power to IoT applications. Recently, the Cassia E1000 Bluetooth IoT Edge Router is delivering innovative edge processing capability to long-range Bluetooth IoT Bluetooth.

Unlike the connectivity options – tablets and pads, Wi-fi, and LPWAN proprietary connectivity options – used in first iteration IOT applications, Cassia Bluetooth IoT is low-cost, scalable, worldwide standard with the capability to improve ROI at the center of IoT connectivity. Cassia has solved the ROI and scalability challenge at the Center of IoT Connectivity. By adding long-range, one-to-many “connection density” to the advantages of Bluetooth, with “value adding” big data and edge processing capabilities, IoT solution providers have for the first time, a “go to” connectivity option, Bluetooth IoT.