Industrial IoT: The Inconvenient Truth
In the industrial IoT, the technology and business model landscapes are constantly shifting, and “time” is no longer “on your side.”
Even as Industry 4.0 emerges out of a service economy model, industrial IoT solution providers face fierce and innovative competitors. Many industrial IoT solution providers are asking “How do we grow, compete, lock in and defend our marketspace with an industrial IoT solution for the near term, and remain flexible enough to compete in the future?”
The fact is, navigating new IoT solutions into Industry 4.0 is a serious challenge, and that challenge is likely to get worse, before it gets better. The inconvenient truth is industrial IoT projects commonly have missed deadlines, lowered expectations, and much lower than expected ROI.
As good as any industrial IoT solution producer team may be, they face an entire Industrial IoT eco-system fragmented into competing “tribes” with various protocols, standards, technologies, architectures, and business models battling for dominance. As a result, industrial IoT solution providers are often working on their 3rd, 4th, or 5th iteration of a solution – and have a 6th iteration in the planning stages.
Cassia Networks: Innovation and Experience Matter
The simple truth is innovation in IoT matters, as does experience – a lot. We look, hard, every day at the industrial IoT connectivity space, alongside our existing “smart manufacturing,” and IoT solution provider partners.
Cassia Networks has already faced this challenging landscape with several smart industrial equipment manufacturers and industrial IoT solution providers. As a result, they are the current competitors pulling ahead, providing various industrial IoT solutions, including: integrated Machine Health, IoT uptime, predicative maintenance, and asset tracking solutions for companies in a variety of industrial IoT sectors.
Innovation in the Industrial IoT: The key to Competitive Advantage
Recent and ongoing innovations in the Bluetooth connectivity standard have many fundamental advantages over other options, that result in cost savings in existing markets, and access to completely new industrial IoT markets. The reasons is, as a wireless standard Bluetooth eases deployment, adds flexibility, and dramatically reduces installation costs versus wired and other wireless alternatives. For example, compared to a cellular LPWAN option, Bluetooth uses existing infrastructure (instead of monthly data fees), is a very low cost worldwide standard (cellular varies by country) and is currently available worldwide in many billions of devices. Extremely low power needs also mean Bluetooth low energy sensors last for years.
However, for a connectivity protocol like Bluetooth to truly succeed, innovation can’t stop with the protocol, it must significantly extend and broaden to the end customer. That means Cassia Networks had to “liberate” Bluetooth from its old fundamental limitations: short range and one-to-one connectivity.
Cassia’s patented long-range Bluetooth router technology (up to 1,000 feet) increases “connection density” in solution provider deployments – dramatically reducing Bluetooth IoT system costs, and increasing solution provider profits. Cassia’s multiple bidirectional pairing means Bluetooth is now has a one-to-many ability to remotely control, and manage up to 40 Bluetooth end devices. Also, in broadcast mode a Cassia long range Bluetooth router can “listen” to many hundreds of Bluetooth low energy devices.
Further, Cassia coupled these innovative advantages with an IoT Access Controller (AC) software as part of a Bluetooth IoT Platform for managing industrial IoT solutions and IoT data at a massive scale.
Industrial IoT: Cost savings, Growth, and Locking in Customers with Value Adds
Below are a few representative examples of the unique long-range Bluetooth IoT Platform capabilities enabled by Cassia Networks, which ensure IoT solution providers not only grow new markets but lock in Cassia Networks bi-directional control enables more than monitoring, it helps deliver machine-level notifications (flashing LED etc…) speeding alert responses, and in turn, reducing mean-time-to-repair (MTTR). A bi-directional connection also enables “on the floor” feedback delivered to and from the machine continuously during fault diagnostics and “re-testing.” Moreover, in deployments involving a high number of devices and machines, bi-directional capabilities make machines easier to locate, speeding response times.
Innovators Never Sleep: Bluetooth Industrial IoT Edge Processing
Added to these fundamental changes in Bluetooth as a IoT connectivity layer, is Cassia’s first to market long range Bluetooth router with edge processing. Bluetooth IoT edge processing means IoT solutions providers can not only grow new markets with low cost Bluetooth IoT systems, but to also compete, lock in and defend markets with “IoT “value added services in the future.
A few examples, of the many, long range Bluetooth IoT edge processing enables:
- On premise processing for sensitive IoT data involving new solutions for security focused industries like defense, medical etc…
- Reduces latency for highly speed-sensitive monitoring alerts using “hot data” in IoT industries requiring 100% uptime
- Delivers “smart networking” capabilities between monitored devices for setting up “parent-child” conditions
- “Take over” capabilities at the machine level for real-time response to alert and fault conditions
By eliminating the limitations of Bluetooth, and extending Bluetooth innovations to the end user, Cassia’s long-range Bluetooth Router and IoT controller solution ensure smart industrial equipment manufacturers and industrial IoT solution providers are victors, not victims, of the Fourth Industrial Revolution.