Beacons / Asset Tracking

More beacons, better management and user experience, at lower costs.

Cassia Networks asset tracking Bluetooth routers dramatically increases the volume of beacons usable in asset tracking Bluetooth scenarios while significantly reducing costs for set up and maintenance of asset tracking Bluetooth solutions.

How are more asset tracking Bluetooth beacons deployed?

Cassia Networks patented long-range Bluetooth and multiple connections in broadcast mode (several hundred) dramatically increases the beacon-to-router “connection density” in a given area. In other words, Cassia’s asset tracking Bluetooth router connects to more asset tracking beacons at a greater range. Moreover, Cassia Networks has long-range Edge Bluetooth indoor and outdoor asset tracking Bluetooth routers for large environments with many asset tracking Bluetooth beacons.  As a result, more asset tracking Bluetooth beacons are deployable, more effectively and at a lower cost, in a larger area.

How are asset tracking Bluetooth solution costs decreased?

Due to significant increases in asset tracking Bluetooth beacon range and connection density, fewer asset tracking Bluetooth routers are required for connection to these asset tracking Bluetooth beacons. The reduced need for asset tracking Bluetooth routers means a significant decrease in the initial unit costs, set up costs, and ongoing maintenance costs for asset tracking Bluetooth routers. Additionally, edge Bluetooth routers decrease the processing costs for beacon data by moderating the amount of information pushed to the cloud.

How is asset tracking Bluetooth management and user experience improved?

Asset tracking Bluetooth beacons have moved far beyond retail, and so have asset tracking Bluetooth systems. Cassia’s unique, comprehensive Enterprise Bluetooth Networks capabilities include an IoT Access Controller for remote management of large and complex asset tracking Bluetooth solutions. The increasingly complex and larger indoor-outdoor environments for asset tracking Bluetooth solutions, include: factories, hospitals, stadiums, smart cities, car dealerships, schools, and office buildings.

Cassia Networks has experience working in these environments where asset tracking Bluetooth beacon solutions are deploying for unique scenarios. For example, long-range Bluetooth beacons delivering higher quality, unique “contextual awareness” capabilities, such as guiding a blind person through a subway system.

Cassia Networks unique, patented asset tracking Bluetooth router capabilities – long-range, multiple connections, indoor-outdoor models, roaming, and remote access controller management –  dramatically increase the volume of asset tracking Bluetooth beacons, the management of the asset tracking Bluetooth system, while reducing costs and providing a higher-quality asset tracking user experience.

Early deployments of asset tracking Bluetooth beacons were less successful in considering “physical space” as part of the user experience. In a rush to deploy using then existing technology, UX designers had fewer options for ensuring a seamless user experience. Moreover, at that time limited asset tracking Bluetooth beacon range was a common constraint to many new beaconing solutions, as was simplified management of beacons and beacon data.

Additionally, inconsistencies in asset tracking Bluetooth beacon detection due to varying smartphone OS-based range capabilities, and signal fluctuations due to changes in environmental factors, introduced layers of complexity to beacon deployments.

Depending on the environment and the goals of a beaconing program, Cassia Networks long-range Bluetooth router (1,000 feet) and bi-directional control of beacons provide new options for UX designers of beacon environments. Moreover, the Cassia IoT Access Controller allows for setup and management of Cassia long-range Bluetooth routers as well as end devices.

Asset tracking Bluetooth beacons are deployed in arenas, airports, concert halls, stadiums, school conferences, museums, factories, and other areas where large masses of people routinely are moving, congregating, and interacting. While the cost of asset tracking Bluetooth beacons isn’t high, in large areas the cost to provision, deploy, and maintain asset tracking Bluetooth beacons, routers and a management system can add up. Beacons can gather “proximity” data and use it in a variety of scenarios, including: retail sales enablement, factory and school safety, stadium and event user experiences, asset tracking in cold chain and supply chain systems, and others. As a result, efficiency increases, user experiences are improved, and value-add capabilities increase revenues.

Managing many asset tracking Bluetooth beacons and associated asset tracking Bluetooth routers covering a large area is challenging. Asset tracking Bluetooth routers with long-range outdoor and indoor edge Bluetooth routing capabilities and a remote management layer, the IoT Access Controller, gather data from end user devices and provide the proximity services – messaging and targeting – at a much-reduced cost, and level of complexity.